20.07.2026

What's New in WineSpot: Every Customer Conversation, in One Place

This release pulls your busiest support channels into one place. Email, voicemail, and website chat now live inside the WineSpot dashboard — filtered, sorted, and ready to answer. Here's what's new.

Reply to email — without leaving WineSpot

Email is the main support channel for most wineries — and, until now, the most awkward to handle inside WineSpot. You could see incoming mail, but to reply you had to open your own mailbox somewhere else. That's over. Every email now arrives in the dashboard and you answer it right there — with or without a ticket attached — the way you would in any proper service system, all from one workspace.
Replying to a customer email directly from the WineSpot dashboard…



A configurable AI spam filter


Spam is one of the biggest time-sinks in winery support: everyone's trying to sell you something, and the messages that actually matter get buried. WineSpot's new AI spam filter clears that noise — and it's yours to tune. It automatically lets through anything genuinely tied to customer support, and you whitelist the sources you rely on: DTC platforms like Commerce7, partners like RedChirp, shipping providers, and any other domain your winery wants to always get through. Everything else stays out.

The payoff is practical: you stop hopping between a separate mailbox and your dashboard, and you stop burning hours sorting junk to find the few messages that need a reply.

A cleaner inbox hierarchy


More volume shouldn't mean more chaos, so every conversation is now sorted automatically. Tickets sit in their own space — open and closed. Conversations the AI handled on its own go in another. Informational messages — order confirmations, account notices — in a third.

A dedicated Manager Inbox holds the threads you've personally taken over. The moment you step into a conversation, it appears there as a single thread with full context — both the AI's exchange and your own — so you always know where to pick up instead of digging through everything. And you can view any of it by channel: email, voicemail, or website chat.

WineSpot inbox hierarchy with tickets, AI-handled conversations…

Voicemail you can read — and resolve


Voicemails are now transcribed and summarized by AI, so you can read them in seconds and decide whether a human is needed — no phone required.

And the agent doesn't just acknowledge the caller: it recognizes the request and texts back a resolution in your winery's tone of voice, opening a RedChirp conversation. To take over, click the thread in the dashboard and you land straight in that RedChirp conversation to continue by SMS.


Voicemail transcript and AI summary…



Tickets that arrive already prioritized


WineSpot pulls every channel — email, website chat, and your phone line — into one dashboard, and the AI resolves more than 70% of incoming questions on its own. At Scott Harvey Wines, for example, it now fields the steady stream of quick chat questions — opening hours, order details, the small things that used to come in through the SMS widget and tie up a staff member to answer — so the only conversations that turn into tickets are the ones that genuinely need one, no matter which channel they came in on.

When a question calls for a human — a complaint, or anything the AI shouldn't handle alone — it opens a ticket automatically, already sorted by priority: urgent, high, or low. Cancellations and anything touching money default to high, so they never sit unnoticed; lower-stakes requests are arranged accordingly — all configurable to your rules. Each ticket shows why it was created, how long the customer has been waiting, and a short summary and outcome, so you get the full picture at a glance and close it out when it's done.


WineSpot Open tickets list with the priority filter…

New, from winery feedback: everything you need to resolve a ticket sits in the right-hand sidebar, including who the customer is. From there, one click on Open profile in Commerce7 takes you straight to that customer's full Commerce7 record. Add a note in Customer Notes, hit sync to Commerce7, and it lands on their profile instantly — no copying between tabs, no opening Commerce7 in a separate window..




Ticket right sidebar… Customer Notes synced to Commerce7 and the Open profile in Commerce7 button



The bottom line

Less spam, fewer tabs, nothing missed: email, voicemail, and chat in one window, tickets prioritized before you look, and only the conversations that truly need a person landing on your team.

Want to see it at your own winery? Book a demo and we'll walk you through it.


Evgeny Bazhutov
CEO and Founder of Wine Spot
Email: ebazhutov@winespot.ai